Director of NIL Development & Outreach

Every True Tiger Brands, LLC. (ETTB)

Columbia, Missouri

Position Summary

Every True Tiger Brands (ETTB), the official marketing agency supporting University of Missouri student-athletes, is seeking a highly motivated and relationship-driven professional to serve as Director of Student-Athlete Relations & Strategic Partnerships.

This position serves as a key representative of Every True Tiger Brands, working directly with Missouri Football and assigned Olympic sport programs while building strong relationships with coaches, student-athletes, donors, corporate partners, and University stakeholders. The Director will play a critical role in executing NIL and revenue share initiatives, supporting fundraising efforts, fostering strategic partnerships, and ensuring exceptional service to student-athletes and coaches.

The ideal candidate is an outstanding communicator who thrives on relationship building, enjoys working in a fast-paced collegiate athletics environment, and is passionate about helping Missouri Athletics continue to compete at the highest level.

Essential Responsibilities

Student-Athlete & Coach Relations

• Serve as the primary ETTB representative for Missouri Football and assigned Olympic sport programs, including Softball, Volleyball, Men's Golf, Women's Golf, and Swim & Dive.

• Build and maintain strong relationships with student-athletes, coaching staffs, and athletics administrators.

• Meet regularly with coaches and student-athletes to communicate ETTB initiatives, provide support, and identify opportunities.

• Serve as a trusted resource regarding NIL opportunities, revenue share, and student-athlete engagement.

• Assist with onboarding new student-athletes and facilitating ongoing communication throughout their collegiate careers.

Fundraising & Strategic Partnerships

• Assist in identifying, cultivating, soliciting, and stewarding donors and strategic business partners.

• Develop and maintain relationships with individuals and organizations interested in supporting Missouri student-athletes through NIL and revenue share initiatives.

• Represent Every True Tiger Brands during donor meetings, athletic events, networking functions, and community engagements.

• Collaborate with ETT leadership to execute fundraising campaigns and partnership initiatives.

• Help identify new revenue opportunities that support Missouri Athletics and student-athletes.

Sport Program Strategy

• Dedicate significant time to supporting Missouri Football through relationship management, communication, and strategic planning.

• Work collaboratively with football recruiting personnel regarding roster support, student-athlete needs, and NIL initiatives.

• Assist assigned Olympic sport programs with NIL strategy, student-athlete engagement, and program support.

• Support recruiting and retention efforts through timely execution of athlete agreements and relationship management.

• Coordinate with ETT leadership to ensure each assigned sport receives exceptional service and support.

NIL & Revenue Share Operations

• Assist with execution of NIL opportunities and revenue share agreements.

• Coordinate communication between student-athletes, coaches, businesses, and ETT leadership.

• Support contract execution, deliverable tracking, and payment coordination.

• Maintain organized documentation and assist with compliance-related processes as necessary.

• Collaborate with internal staff to ensure efficient execution of all student-athlete agreements.

Stakeholder Engagement & Organizational Support

• Serve as a forward-facing representative of Every True Tiger Brands within Missouri Athletics and the surrounding community.

• Build collaborative relationships with University personnel, donors, alumni, corporate partners, and external stakeholders.

• Assist with special events, recruiting weekends, donor functions, and organizational initiatives.

• Contribute to strategic planning efforts that advance the mission and growth of Every True Tiger Brands.

Qualifications

Required Qualifications

• Bachelor's degree required.

• Exceptional interpersonal and relationship-building skills.

• Excellent verbal and written communication abilities.

• Strong organizational and project management skills.

• Ability to manage multiple priorities in a fast-paced environment.

• Professional demeanor with the ability to work effectively with coaches, student-athletes, donors, and executive leadership.

• High attention to detail and strong problem-solving skills.

Preferred Qualifications

• Experience working in collegiate athletics, athletic administration, fundraising, player personnel, recruiting, sports marketing, or NIL.

• Understanding of college athletics and the evolving NIL and revenue share landscape.

• Experience building relationships with donors, business leaders, and community stakeholders.

• Familiarity with OpenDorse, NIL Go, Compass, or other collegiate athletics platforms is preferred.

About Every True Tiger Brands

Every True Tiger Brands serves as the official marketing agency for University of Missouri student-athletes. ETTB works directly with student-athletes, coaches, businesses, donors, and community organizations to maximize Name, Image, and Likeness opportunities while supporting revenue share initiatives and long-term student-athlete success. Through strategic partnerships, fundraising, relationship management, and operational excellence, Every True Tiger Brands is helping shape the future of collegiate athletics at Missouri.

Application Instructions

To be considered for candidacy, please send a resume, cover letter, and references to Alyssa Blair at ablair@everytruetiger.org by July 6.