Assistant Athletic Director for Marketing and Digital Strategy

The Assistant Athletic Director for Marketing and Digital Strategy Associate will report directly to the Associate Athletic Director for External Relations. This position will also be responsible for increasing revenue through season and single game ticket sales, coordinate promotions that increase attendance and enhance game atmosphere. Supervise the ODU Athletics’ social media accounts and be the lead marketing staff member for women’s basketball and several Olympic sports, while assisting with the game day operations of all sports as assigned.

Level and Type of Experience Required: Master’s degree required with coursework in communications, marketing, business or sports administration. Bachelor’s degree with equivalent combination of training and experience may be substituted.

Minimum Qualifications: Significant years of related experience in a college athletics program. Experience in corporate sales and fulfillment, and event planning required. Significant experience writing, copying and editing marketing or promotional materials. Knowledge of marketing principles and techniques. Proficient in use of various social media outlets (e.g. Facebook, Instagram, X, etc.) Demonstrated ability to write clearly and succinctly. Excellent verbal and written communication skills. Proficient in use of graphic design software (e.g. Adobe Photoshop, InDesign, Illustrator).

The position is required to work some nights and weekends and travel as needed. 

Annual Salary range between $55,000-58,000.

It is the policy of Old Dominion University to provide equal employment, educational and social opportunities for all persons, without regard to race (or traits historically associated with race including hair texture, hair type, and protective hairstyles such as braids, locks, and twists), color, religion, sex or gender (including pregnancy, childbirth, or related medical conditions), national origin, gender identity or expression, age, veteran status, disability, political affiliation, sexual orientation or genetic information. Individuals from minoritized communities, women, veterans and individuals with disabilities are encouraged to apply.