Marketing Associate

MARKETING ASSOCIATE

The Marketing Associate position supports the athletics marketing team with game-day operations, promotions, and fan engagement initiatives. This role is ideal for individuals seeking hands-on experience in sports marketing, event presentation, and customer engagement within a fast-paced athletics environment.

Key Responsibilities

Game-Day Operations & Promotions

• Assist with setup, execution, and breakdown of marketing and promotional elements at athletic events.

• Help run in-game promotions, contests, giveaways, and on-field/on-court activities.

• Support event presentation, including music cues, timing, and fan interaction.

Fan Engagement & Outreach

• Interact with fans to promote a positive game-day experience.

• Assist with community outreach events, campus activations, and tabling efforts.

• Support student engagement initiatives and theme nights.

Administrative & General Support

• Assist with inventory management of promotional items and marketing equipment.

• Help with signage setup, distribution of giveaways, and promotional displays.

• Complete additional marketing-related tasks as assigned.

REQUIRED EDUCATION AND/OR EXPERIENCE

● Bachelor’s Degree

 

PREFERRED EDUCATION AND/OR EXPERIENCE

● Experience in a collegiate athletic department or setting

 

KNOWLEDGE, SKILLS AND ABILITIES

● Experience in all platforms of social media management

● Experience writing press releases

● Ability to fill a variety of game day roles

● Proficient in Microsoft Office/Adobe Creative Suite

● Video/photography skills a plus

● Ability to work nights and weekends

● Ability to meet deadlines and work in a team-oriented fast paced environment

 

The Marketing Associate position supports the athletics marketing team with game-day operations, promotions, fan engagement initiatives, sports marketing and event presentation at Little Rock.